Posted: 26th April 2016 | Back to news feed
Huge congratulations to Team Derriere! We are behind you all the way!
LONDON, 25 April 2016—FedEx Express, a subsidiary of FedEx Corp (NYSE: FDX) and the world’s largest express transportation company, has today announced the winner of its first Small Business Grant Contest in the UK. Derriere Equestrian was awarded the grand prize of £20,000 and a day’s consultancy with a London-based PR agency.
Derriere Equestrian have been crowned the overall winner by a judging panel of business experts, Derriere Equestrian, a pioneering brand that fuses science and technology to develop the perfect equestrian riding underwear, successfully demonstrated a desire to grow and realise its international ambitions to become a global company. The judging panel included Joe Nellis, professor of Global Economy, Cranfield School of Management at Cranfield University, Giles English, co-founder of Bremont, and Brenda McWilliams-Piatek, vice president, Marketing and Communications, FedEx Express.
“The judges were really impressed, especially as you’ve identified a unique niche within the market and have successfully capitalised on this. It seems there’s huge opportunity for Derriere Equestrian, and at FedEx we’re pleased to help you continue your success” Said Samantha Ingarfield ~ Marketing Specialist ~ FedEx Express Europe
Judges feedback: “A well-articulated, passionate and competent company, Derriere Equestrian was the clear winner. Derriere Equestrian successfully explained the market need for its product, as well as provided strong proof points highlighting its growth within its niche market. Passion and professionalism shone through and the brand clearly demonstrated its plans to expand and how this will be executed. Providing substantial evidence in support, Derriere Equestrian succinctly communicated how the investment would benefit the brand and propel it further to international success.”
“The UK is awash with entrepreneurial spirit and optimism, with over half of small businesses exporting”, said Brenda McWilliams-Piatek. “Small businesses are the lifeblood of the British economy, and so we launched the FedEx Small Business Grant Contest in the UK to support them achieve their global aspirations. The number of small businesses who entered the competition was staggering, and the judging panel and I were highly impressed by the creativity and dynamism the entrants demonstrated—choosing the winner was no easy feat. While the contest showcased innovative small businesses across the country, we hope it’s showed there is a world of opportunity out there and has inspired other small businesses and aspiring entrepreneurs to become the global brands of tomorrow.”
Claire Galer Managing Director of Derriere Equestrian says “We
are absolutely over the moon to have won the FedEx Small Business Grant Contest
2016. This is the most fantastic achievement and win for Derriere Equestrian.
AMAZING news! We cannot reiterate our gratitude and thanks to FedEx enough,
this has come at the most perfect time for the business. Our export trade has
endless opportunities, the business model to date has proved both successful
and fast growing. Our product range is sought after by horse riders all over
the world; with the efficacy, style and quality of the products being
outstanding. Riders love them! With the growth into the wider sporting market
and the launch of the Derriere Equestrian Sports Bra, we are so incredibly
grateful to FedEx for supporting us and ensuring we have the added value of their
services and grant injection into the business. We launched Derriere Equestrian
in 2014 and now see sales of our products through 29 countries into 112
Equestrian Retailers. The launch of the new products combined with the high
demand of the garments, sees Derriere Equestrian well placed for expansion into
the wider sporting markets around the world. Our underwear really is quite
something. A brand we are proud of, that we love and have big ambitions for"
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